Tourism Potential in Central Java and Special Region of Yogyakarta (DIY)



With a rich Hindu and Buddhist heritage spanning more than a Millennium, the Central Java and DIY area is highly regarded among both domestic and international travellers. Tourism in the region is recovering at pace following the downturn experienced during the COVID-19 pandemic. More than 25 million tourist visits were recorded in 2021, with the expectation that this activity will be fully restored to pre-COVID levels by 2024 (namely +3 million arrivals - as recorded in 2019).


Enhanced accessibility to the area is contributing to the resurgent growth of the travel and tourism sector in Central Java and DIY. At >1,000 km in length, the Trans-Java Toll Road connects Central Java both to West Java and East Java. With a 7.5 hour drive time from Jakarta, this land route is the most popular choice among domestic travellers – the dominant market segment.


The recently-opened Yogyakarta International Airport (YIA) with 13x more passenger capacity than the former Adi Sutjipto Airport (JOG) is also expected to propel the expansion of the tourism market.


Moreover, four higher education institutions offering Hospitality and Tourism majors provide a well-qualified workforce at competitive hiring rates. And in excess of a million of MSMEs further enrich the local tourism ecosystem in Central Java and DIY.


WCA is collaborating with BOB (Badan Otorita Borobudur : https://bob.kemenparekraf.go.id/) to compile and distribute an Investment Memorandum showcasing a newly-launched investment opportunity in Borobudur Highland - a 309 Ha area which is located in the vicinity of Borobudur Temple and is being managed by BOB. You can read the full IM here.



See also our Indonesia's tourism snapshot in 2022 here.


Borobudur Highland - Info Memo
.pdf
Download PDF • 6.43MB